Post by messi05 on Jan 24, 2024 6:22:35 GMT -5
Charging different prices for men and women for entry to parties violates basic principles of the Federal Constitution, such as human dignity and equality. In a technical note sent to all associations in the leisure sector in Brazil, the National Consumer Secretariat of the Ministry of Justice highlights the illegality of differentiating prices by sex. Establishments that repeat this act are subject to the sanctions provided for in article 56 of the Consumer Protection Code, to be applied by consumer protection bodies, the note warns. The document also recommends the National Consumer Protection System to intensify inspection “until this abusive practice, which discredits women in particular, is banned”.
The body recognizes that differentiated Buy Phone Number List charging has predominated in the market in Brazil in recent years, but emphasizes that there is still time to prevent gender discrimination in consumer relations, since women are not “marketing objects to attract sex opposite to events, shows, party houses and others”. In addition to the Constitution limiting free business initiative to respect for the consumer, article 5 of the Constitution is clear in relation to equal rights and obligations for men and women, highlights the note.
“Women’s empowerment” and market developments no longer allow this practice, he highlights. "If, at one time, it proved to be tolerable to use women as a marketing strategy or lure to attract a greater number of paying male consumers, this is not acceptable today", she maintains. In the document, last month's decision by judge Caroline Santos Lima, from the Judicial Center for Conflict Resolution and Citizenship in Brasília, is cited. After a man filed a lawsuit against a party, it recognized “flagrant illegality in the discriminatory charging”, but did not win the case, because it would be impossible to establish, in an injunction, the value of the ticket charge for all consumers.
The body recognizes that differentiated Buy Phone Number List charging has predominated in the market in Brazil in recent years, but emphasizes that there is still time to prevent gender discrimination in consumer relations, since women are not “marketing objects to attract sex opposite to events, shows, party houses and others”. In addition to the Constitution limiting free business initiative to respect for the consumer, article 5 of the Constitution is clear in relation to equal rights and obligations for men and women, highlights the note.
“Women’s empowerment” and market developments no longer allow this practice, he highlights. "If, at one time, it proved to be tolerable to use women as a marketing strategy or lure to attract a greater number of paying male consumers, this is not acceptable today", she maintains. In the document, last month's decision by judge Caroline Santos Lima, from the Judicial Center for Conflict Resolution and Citizenship in Brasília, is cited. After a man filed a lawsuit against a party, it recognized “flagrant illegality in the discriminatory charging”, but did not win the case, because it would be impossible to establish, in an injunction, the value of the ticket charge for all consumers.